Madison Beer has found a new way to keep her fans guessing. On September 12, the pop star set social media buzzing after posting a phone number—818-423-5046—that leads to a cryptic voice message. Callers hear Madison apologizing for the noise in the background before signing off with: “Alright I love you, I’ll see you on the 19th. Ok bye.” The message confirms that the lead single from her highly anticipated third studio album, tentatively referred to as MB3, will arrive next Friday, September 19.
The move adds to the wave of teasers Madison has been dropping in recent months. Just days ago, she shared behind-the-scenes photos of what appeared to be a music video shoot, fueling speculation that her next era was finally beginning. Earlier this summer, she admitted on TikTok that the album is finished musically, though she was still finalizing visuals and cover art. Now, with the hotline reveal, the countdown to her comeback has officially begun.
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Madison has been carefully shaping this new project as her boldest statement yet. In April, she told Cosmopolitan she wanted her third album to feel like a career-defining moment, saying: “This is hopefully what solidifies everything for me… There’s a lot of pressure I’m putting on myself.” Since then, she has dropped hints through Instagram stories and casual TikTok posts, keeping her fanbase engaged with just enough mystery.
The as-yet-untitled album will arrive two years after Silence Between Songs (2023), which earned her critical acclaim and a Grammy nomination for Best Immersive Audio Album. It also follows a standout year in 2024, when Madison scored a Pop Airplay Top 10 with “Make You Mine” and picked up another Grammy nod for Best Dance Pop Recording. She continued her momentum into 2025 with the track “All At Once” for the Formula 1 soundtrack.
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