ODD ATELIER has issued a formal statement addressing what the company describes as escalating online harassment targeting its artist, Jennie. The agency confirmed it is closely monitoring the spread of defamatory content and preparing potential legal action against individuals responsible for damaging posts circulating across digital platforms.
In the notice, the company said it had identified the continued distribution of false information, malicious slander, and speculative claims aimed at harming the artist’s reputation. According to the statement, the volume of such content has increased across online communities and social media in recent weeks, prompting the agency to strengthen its response.
ODD ATELIER stated that the situation extends beyond defamatory posts. The company also cited acts that infringe on the artist’s privacy, including attempts to track her movements and interference with her personal time. These incidents, the agency said, raise serious concerns about the safety and well-being of the performer.
As a result, the company confirmed it is systematically monitoring online platforms to collect evidence related to the alleged violations. ODD ATELIER emphasized that it intends to pursue strong legal measures against actions that violate the artist’s rights, reputation, portrait rights, or other intellectual property protections.
The statement also made clear that the agency will not pursue settlements or show leniency toward those found responsible for harmful activity. “We clearly state that there will be no leniency or settlements during this process,” the company said, underscoring its commitment to protecting the artist and deterring further misconduct.
Fans were encouraged to assist by reporting potentially harmful content. The company noted that submissions from supporters can play a significant role in identifying defamatory posts or privacy violations. Reports can include details such as the author’s online identification, the date of the post, direct links to the content, and screenshots or recordings that document the alleged misconduct.
The announcement comes shortly after a similar warning from LLOUD, the management company founded by Lisa of BLACKPINK. In a statement issued one day earlier, the agency said unauthorized surveillance-style footage involving the artist had been circulating online.
LLOUD said the material appeared to originate from security camera recordings and had been shared without permission, raising serious privacy concerns. The company confirmed it is monitoring the situation closely and will take legal action if necessary to address violations of the artist’s personal safety and privacy.
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