Drake’s ICEMAN rollout reaches another major checkpoint tonight. “Iceman: Episode 4” premieres Thursday, May 14, just hours before the release of his ninth studio album ICEMAN, extending one of the most elaborate album campaigns of his career.
The rapper confirmed the livestream through a new Instagram post. Fans can tune in at 9:45 p.m. ET on Drake’s official YouTube channel, where the latest chapter is expected to reveal new music, visuals, and possibly final details surrounding the album’s release.
When Does ‘Iceman: Episode 4’ Premiere?
“Iceman: Episode 4” airs on Thursday, May 14, 2026, at 9:45 p.m. ET.
International viewers should note the time conversion:
- 6:45 p.m. PT
- 8:45 p.m. CT
- 2:45 a.m. BST (May 15)
- 3:45 a.m. CEST (May 15)
The livestream arrives less than 24 hours before ICEMAN officially drops on streaming platforms on May 15.
Where to Watch Drake’s ‘Iceman’ Episode 4
Fans can watch the episode directly through Drake’s official YouTube channel. Previous installments were streamed live before remaining available on-demand afterward, making it likely Episode 4 will follow the same format.
Unlike traditional album rollouts centered around singles and interviews, Drake has used the ICEMAN series as an evolving visual narrative. Each episode blends unreleased music, cinematic imagery, cryptic symbolism, and livestream-style spontaneity.
What Happened in the Previous Episodes?
The campaign began on July 4, 2025, when Episode 1 introduced the “Freeze The World” concept alongside the release of “What Did I Miss?” That premiere established the cold, isolated aesthetic now attached to the album era.
Episode 2 followed on July 24 and previewed multiple unreleased tracks, including “Which One” featuring Central Cee. By September 4, Episode 3 expanded the concept further with scenes filmed in Milan, recurring Pinocchio imagery, and snippets of tracks including “Dog House” with Yeat and Julia Wolf.
Outside the livestreams, Drake transformed Toronto into part of the rollout itself. Massive ice block installations appeared downtown throughout April, encouraging fans to physically chip away at sculptures that eventually revealed the date “May 15.” The campaign later extended online through a redesigned website turning “The Embassy” into a frozen digital environment.
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